Ground Truth
A blog by Nearmap
From imagery to insights to answers. Explore the latest posts and new perspectives emerging in the world of location intelligence.All
Newest
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Mapping minds, shaping the world: GIS Day 2024
GIS Day 2024 is dedicated to sharing, teaching, and inspiring others with GIS. This year, Nearmap celebrates the 25th anniversary of GIS Day with highlights from customers and employees!
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Restoring traditional country with aerial AI
Nearmap shares how geospatial insights from high-resolution aerial imagery and AI-data is informing sustainable land management decisions in Australia.
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Do more with MapBrowser
This new product release includes project collaboration, large-area exports, more than 50 new AI layers, and a new-look Account dashboard.
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The single-source platform for smarter insurance decisions
In an increasingly competitive insurance market with tight profit margins, Nearmap is helping insurers understand risk at a property level, mitigate the impacts of climate change, and deliver better service to policyholders.
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Raising the bar on geospatial AI
See how you can identify 130+ different mapped features at speed and make accurate decisions with Nearmap Gen 6 AI.
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How technology is reshaping solar panel infrastructure
As solar power technology continues to advance, location intelligence promises to shine an even brighter light on the benefits of solar infrastructure.
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Maximize taxable revenue with location intelligence
By using location intelligence, government property assessors can accurately determine the fair market value of properties and ensure that all taxable activity is accounted for, resulting in more taxable revenue.
Discover more
Across the globe, GIS professionals are using Nearmap to advance their understanding of the world. Learn more about how these geospatial experts in commercial, government, and insurance sectors are optimizing their efficiencies with our solution.Customer Stories
Go behind the scenes with GIS pioneers to see how they’re using Nearmap.
Events
Meet us in person and demo our products at one of the events we’ll be attending this year.
Webinars
Tune in for a lineup of industry experts highlighting how they’re changing our livable world
Newsroom
Get the latest Nearmap scoop by reading what publications are saying about us.