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Fairmont Farmers Mutual to optimize inspections


Aug 2023

Fairmont will leverage the Betterview platform to improve loss control and optimize inspection efficiency, particularly during winter months.

Aug 2023

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Since this post was originally published, Betterview was acquired by Nearmap. References to Betterview, the company, or its products have been maintained for historical accuracy. Betterview is now the primary solution for the insurance industry at Nearmap.
Fairmont Farmers Mutual Insurance Company, a provider of quality services to their members since 1889, today announced they have selected insurtech company Betterview. Fairmont will leverage the property intelligence tools on the Betterview platform to improve loss control and optimize inspection efficiency, particularly during winter months.
Fairmont focuses primarily on insuring farming communities in Minnesota and recently expanded into Iowa. One of their significant challenges was obtaining a clear and comprehensive view of property condition to assess risk, particularly during the harsh winter weather in the Midwestern states. In keeping with their forward-thinking approach, Fairmont sought out an insurtech partner to accurately price risk throughout the year without relying exclusively on boots-on-the-ground inspections.
Betterview solved Fairmont’s problem with a combination of historical imagery and
FF Ben Jacobs
predictive risk insights. “When there’s snow on the roof, inspectors can’t get an accurate view of preexisting damage, and our underwriters are left in the dark about relevant risk drivers like missing shingles or staining,” said Ben Jacobs, chief operating officer, at Fairmont Farmers. “Betterview shows us historical imagery from a date when there wasn’t snow on the roof. Their computer vision tools also tell us if we’re dealing with a high or low-quality roof. We used to send inspectors to every property, but with Betterview we can be more strategic when we deploy boots-on-the-ground inspections and when we straight-through-process. It’s a huge boost to our efficiency.”
Dave Tobias, co-founder and chief operations officer at Betterview, believes the company is uniquely positioned to eliminate blind spots from the underwriting and loss control process. “Our platform is a great option for mutuals like Fairmont who want to keep pace with digital transformation. Equipped with the AI tools on our platform, and with up to 20 years of historical imagery from our strategic ally Eagleview, Fairmont can continue to provide excellent service regardless of inclement weather and other evolving risk factors.”