Frequently Asked Questions
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What is location intelligence software?
Location intelligence software is a business solution that provides location analytics alongside maps and aerial imagery. This software is used to explore the relationships between data and objects in a certain location, marrying crucial information with up-to-date accompanying visuals.
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How is location data stored?
For location intelligence software to be accurate and effective, its location data must be as current as possible. Nearmap uses cloud-based geospatial information and aerial surveys that are frequently updated, which means users have access to the most up-to-date insights as soon as they have been gathered.
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What is location factor analysis?
Location factor analysis is a process typically undertaken to determine the suitability of a site for a certain purpose. Planners must account for demographics, potential costs, growth potential, competitors, and other factors specific to the project. Location intelligence is an integral part of location factor analysis, as it provides the necessary information to evaluate a site remotely.