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How small businesses are smashing market challenges


May 2023

Hear from business owners who are achieving results with Nearmap aerial imagery and geospatial content to gain market share and improve profitability.

May 2023

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Help your business by harnessing up-to-date aerial imagery, technology and geospatial know-how.
Rather than investing large sums into IT hardware and paying for specialist analysts, take the recommended in-house path and use the existing power of geospatial software like Nearmap that’s ready-to-use and bursting with potential for your business.
In a recent study, Small Business Loans Australia asked Australian small-medium businesses what steps they are taking to combat their biggest challenges in FY23.
More than 40% said they were concerned about fast-rising inflation and reduced consumer spending, followed by 28% anticipating the challenges of fast-rising interest rates. In today’s highly competitive, fast-paced market, business owners are looking for technology and solutions that will help improve results.
Some of those small-to-medium businesses will look at achieving greater efficiency through access to better data, and user-friendly technology. With 39% of businesses indicating they would be cutting costs to get through the challenging period, there is a greater need than ever to show proven results from technology costs, both in subscriptions.
Our customer success managers are always inspired by hearing how our business customers are using Nearmap aerial imagery and geospatial intelligence.
For example, the long-established national builder Vaughan Constructions leverages Nearmap to help run projects across the country.

“Nearmap is an incredibly helpful tool for our team. We operate nationally and it allows us to access sites all over Australia. ”

Ding Xu,Architect at Vaughan Constructions
In our recent blog, we looked at some of the ways small-medium businesses can use Nearmap to help improve results – from identifying property features, scoping out solar panel opportunities, using scalable AI data to monitor vegetation over the seasons, analysing urban heat islands and more – even spotting unmaintained swimming pools.
Hawker Roofing, experts in metal roofing and wall cladding in the ACT, said that up-to-date Nearmap aerial imagery provides “all the information you need without having to leave the office.”

“Measuring-up and identifying items on roofs has never been easier … now I'm not climbing on roofs every day.”

Hawker Roofing,
And while many of Australia’s top construction companies use Nearmap, small and medium AEC businesses are also achieving great results by optimising their resources.
For example, Melbourne-based business Design Urban, responsible for the design of buildings and creating high-quality spaces, leverages value from up-to-date high-resolution aerial imagery.

“The images are nearly always current, and this is invaluable for the urban design work we do.”

Design Urban,

How could Nearmap help you smash your business challenges?

Talk to us today to find out!

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