FOUNDED IN 1979, TASTY FRESH FOOD IS A MOBILE CAFE FOR WORKPLACES

Tasty Fresh Food uses Nearmap’s aerial imagery to create better targeted and more efficient routes, and to drive the company’s national expansion for rapid growth.

We don’t need to send someone out on the field every time we want to look for new areas to add stops to a route. All the information that once took us days to collect can now be found on Nearmap within minutes.
Doug Newnham, IT Manager

Tasty COULD NO LONGER RELY ON GOOGLE MAPS TO IDENTIFY NEW BUSINESS OPPORTUNITIES

Nearmap became a critical tool for the company’s expansion into Sydney, providing better insight into specific locations and freeing up time for managers to focus on scaling the business.

The Challenge at a glance

SENDING MANAGERS TO VIEW POTENTIAL LOCATIONS WAS INEFFICIENT

  • Quickly and accurately locating new hot spots to grow Tasty Fresh Food sales.
  • Responding to rapidly changing job sites to ensure routes are targeted and efficient.
  • Maximising Sydney expansion with limited on-the-ground staff available.
The Solution at a glance

WITH NEARMAP, TASTY'S sydney EXPANSION WAS THE FASTEST IN ITS HISTORY

  • Reduce the need to make physical site visits, giving the business development team 25-30% more time in their average work day.
  • Provide a clear, holistic view, ensuring routes are more targeted and efficient, to maximise sales.
  • Access to Nearmap imagery from any device supports rapid business expansion.
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aerial, city, Sydney, NSW, 1 July 2019
30 June 2019 | Sydney, NSW

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